Hi, i’m Brett
Building brands and experiences across every touchpoint.
I translate complex ideas and business challenges into clear,
compelling design solutions.
compelling design solutions.
10+ years across brand & digital
SaaS • FinTech • eCommerce • B2B
Brand • Digital • Campaigns • Motion
WHAT I DO
One designer. Multiple disciplines.
BRAND
Brand & Creative Direction
Building brands that are distinctive, consistent, and built to scale.
I create and evolve identities, campaigns, guidelines, and visual systems that bring consistency and clarity across every touchpoint.
DIGITAL
Digital Experiences
Turning brand thinking into thoughtful, high-performing experiences.
I design responsive websites, landing pages, and interactive experiences that connect user needs with brand and business goals.
MOTION
Motion & Interaction
Bringing brands and experiences to life through motion.
use animation, motion graphics, and interactive prototypes to add clarity, storytelling, and energy to digital experiences.
CAMPAIGNS
Campaigns & Communications
Creating cohesive visual stories across channels and touchpoints.
design integrated campaigns, presentations, sales materials, social, email, and print that bring brand strategy to life and connect with audiences.
SELECTED CASE STUDIES
Complex challenges. Clear design solutions.
Reimagining a brand and web presence for scalable growth.
Redesigned core brand assets and marketing website to align the visual narrative with market value, dramatically improving user engagement and conversion metrics.
Elevating the digital experience through conversion-driven UX.
Refreshed the visual identity and overhauled the site architecture to deliver a mobile-optimized, high-converting B2C platform built to maximize user engagement and retention.
Transforming complex energy tech into premium digital ecosystems.
Led Palmetto’s visual evolution and responsive site redesign to simplify user journeys, elevate the brand experience, and accelerate DTC lead acquisition.
Modernizing commercial banking through scalable digital design.
Led a two-phase brand refresh and comprehensive redesign to transform a dense, desktop-heavy interface into a sleek, scannable product experience built to scale for the launch of Axos Invest.
HOW I WORK
My AI-accelerated design process
How I combine AI tools with strategic thinking and design expertise to work faster, explore more ideas, and build scalable solutions.
01
Research & requirement synthesis
Tool: ChatGPT + Figma
Transforming complex requirements, research, and stakeholder input into structured insights, user stories, and actionable design direction. AI-assisted analysis helps identify patterns, opportunities, and priorities before moving into exploration.
02
Rapid prototyping & design exploration
Tool: ChatGPT + Gemini + Figma Make
Accelerating early-stage exploration through AI-assisted wireframing, concept development, and UX iteration. This approach enables faster evaluation of layouts, user flows, and digital experiences while maintaining alignment with brand strategy.
03
Brand systems & visual experience
Tool: Figma + AI-Assisted Workflows
Building scalable visual systems, digital experiences, and production-ready assets through a combination of design expertise and AI-assisted workflows. By reducing repetitive tasks and expanding creative exploration, I focus more time on storytelling, consistency, and design quality.
A little about me
I’m a multidisciplinary Brand & Visual Designer with 10+ years of experience creating and evolving brands across digital and physical experiences. I enjoy taking complex ideas and turning them into clear, compelling visual stories and scalable design systems. Along the way, I’ve led creative initiatives, managed designers, and collaborated with teams across startups and large enterprise organizations.
Brand & Creative: Brand Identity • Brand Evolution • Creative Direction • Art Direction • Brand Stewardship • Visual Systems • Brand Guidelines • Typography & Layout • Visual Storytelling
Digital & Experience: Responsive Web Design • Digital Campaigns • Landing Pages • User Journeys • Information Architecture • Interactive Prototyping • Conversion-Focused Design
Design Systems & Execution: Figma • Component Libraries • Adobe Creative Suite • Motion Design • Design-to-Development Handoff • WordPress • AI-Assisted Creative Workflows
Industry Experience: SaaS • FinTech & Financial Services • E-Commerce • Clean Energy • Real Estate • Enterprise